For email marketers and email newsletter senders, the email domain will generally correspond with their website. This allows recipients to easily identify who the mail is coming from, or to easily reach the website. In other cases, recipients may be able to use a simple, straightforward email domain to reach a catch all mailbox in the case that they are unsure of their intended recipient’s email prefix.


A survey conducted (see graphic above; click to enlarge) by email marketing software provider and consulting service ReachMail Media Services of over 1,000 respondents found that varying percentages of different worker generations attempted to adhere to "inbox zero," while other generations actually preferred using their inboxes as personal information managers.

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The flip side of that coin is specialization. Many operators believe that hosted email services are useful mainly to companies interested only in general-purpose email use and that any specialized application requires an in-house deployment. This might be true depending on the app but it might not depending on the capabilities offered by the hosted email provider. Email marketing is a great example. Some hosted email providers have special service suites aimed specifically at email marketers, many of whom can send out thousands of emails per month, focused not so much on communication as they are on marketing. These service providers deliver more than just volume, too, as they also offer custom email creation tools and sophisticated marketing and tracking metrics.
The transmission of electronic mail within the Internet uses the Simple Mail Transfer Protocol (SMTP), defined in RFC 5321 and 5322, and extensions like RFC 6531. The mailboxes may be accessed and managed by users with the Post Office Protocol (POP) or the Internet Message Access Protocol (IMAP) with email client software that runs on a personal computer, mobile device, or with webmail systems that render the messages on a screen or on paper printouts. 

For example, in addition to the .in top-level domain, the government of India in 2011[32] got approval for ".bharat", (from Bhārat Gaṇarājya), written in seven different scripts[33][34] for use by Gujrati, Marathi, Bangali, Tamil, Telugu, Punjabi and Urdu speakers. Indian company XgenPlus.com claims to be the world's first EAI mailbox provider,[35] and the Government of Rajasthan now supplies a free email account on domain राजस्थान.भारत for every citizen of the state.[36] A leading media house Rajasthan Patrika launched their IDN domain पत्रिका.भारत with contactable email.
Earlier forms of email addresses on other networks than the Internet included other notations, such as that required by X.400, and the UUCP bang path notation, in which the address was given in the form of a sequence of computers through which the message should be relayed. This was widely used for several years, but was superseded by the Internet standards promulgated by the Internet Engineering Task Force (IETF).
When delivering email, an SMTP client, e.g., Mail User Agent (MUA), Mail Transfer Agent (MTA), uses the domain name system (DNS) to look up a Resource Record (RR) for the recipient's domain (the part of the email address to the right of the @); if there is a mail exchange Resource Record (MX record) then the returned MX record contains the name of the recipient's mailserver, otherwise the SMTP client uses an address record (A or AAAA). The MTA next connects to this server as an SMTP client. The local part of an email address has no significance for intermediate mail relay systems other than the final mailbox host. Email senders and intermediate relay systems must not assume it to be case-insensitive, since the final mailbox host may or may not treat it as such. A single mailbox may receive mail for multiple email addresses, if configured by the administrator. Conversely, a single email address may be the alias to a distribution list to many mailboxes. Email aliases, electronic mailing lists, sub-addressing, and catch-all addresses, the latter being mailboxes that receive messages regardless of the local part, are common patterns for achieving a variety of delivery goals.
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While most businesses will have such suites in place, it often falls to the email service to provide an additional layer of anti-phishing and anti-malware protection. Our reviews found a surprising variance in this department, however, ranging from very robust to completely non-existent, so be careful. Since it's such a huge liability for business owners, this could be one of the most important factors in terms of background features. At the very least, it's better than filing an insurance claim or outright losing funds due to simple social engineering tactics.
Your next major concern will be compatibility. It's not a shock that most businesses run on Microsoft Windows and use some form of Microsoft Office. Being able to use common third-party clients such as Microsoft Outlook can often be a concern, and even today, compatibility with Microsoft Outlook isn't necessarily guaranteed. This is especially true when sending and receiving meeting invites. It only takes one garbled meeting invite to realize how frustrating this can be in the real world. Even if using Microsoft Outlook isn't a concern, portability is. If the service is entirely web-based, then is there a means for me to take my email offline and send email when I connect?
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