The target audience is just as varied as the contents of the Domain Guide, as it’s made up of small and medium-sized businesses as well as website operators, domain traders, and inquisitive readers. As is the case for all categories of IONOS’s Digital Guide, the domain guide also caters to both novices and experienced users. Get domain expertise with our guide.
A domain name is a website address made of a website name, followed by a dot, then an extension like .com (fitsmallbusiness.com, for example). You can receive a free domain by buying web hosting packages that include them or via domain name registrars offering little-known extensions like .tk. Paid domains offer extensions that lends to greater business credibility like .com or .net domains.
IONOS is always running offers and other deals that add value and will save you money. Recently, for example, users were able to register a .us domain extension and get the first year 100% free. Please note that this offer was restricted to customers with a bonafide US presence. It's important to check back often as we're always posting new deals on domain names and other products.
The Internet Corporation for Assigned Names and Numbers (ICANN) is the organization that governs the rules and regulations for domain name registrations. ICANN requires, for various reasons including to determine ownership of a domain should a dispute transpire, that a publicly accessible database be maintained that contains the contact information of all domain registrants. In layman's terms this means your domain name will be searchable by anyone and those search results will include your full name, physical address and other contact information. In order to protect your privacy in this regard, Domain.com offers WHOIS Domain Privacy which then masks your information using our own and implements a procedure for you to control who is able to then gain access to your contact information via a WHOIS search. Whenever you buy a domain name, no matter what domain name registration service you use, you are subject to the same ICANN rules, for this reason it is important to use a reputable service who cares about your privacy. Domain.com always recommends enabling WHOIS Domain Privacy.
Things are probably more complicated than that, though. As a recent survey conducted by market research firm Statista clearly shows, email is one of the most popular apps for mobile devices across most organizations and even consumers. Given how many workflows, business processes, and just plain important communications take place over email, this is one area where you likely shouldn't skimp.
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Make sure you can control every aspect of your domain name. Many domain name registration companies don’t let you make changes to your domains yourself. You have to enter a request via their support systems and then wait days for assistance. Simple things like changing IPS tags and changing name servers should be possible via your control panel. Make sure you get a control panel and check out what the control panel lets you do.
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The flip side of that coin is specialization. Many operators believe that hosted email services are useful mainly to companies interested only in general-purpose email use and that any specialized application requires an in-house deployment. This might be true depending on the app but it might not depending on the capabilities offered by the hosted email provider. Email marketing is a great example. Some hosted email providers have special service suites aimed specifically at email marketers, many of whom can send out thousands of emails per month, focused not so much on communication as they are on marketing. These service providers deliver more than just volume, too, as they also offer custom email creation tools and sophisticated marketing and tracking metrics.
A dedicated server is a single computer in a network reserved for serving the needs of the network. For example, some networks require that one computer be set aside to manage communications between all the other computers. A dedicated server could also be a computer that manages printer resources. Note, however, that not all servers are dedicated. In some networks, it is possible for a computer to act as a server and perform other functions as well.
For email, security starts with spam, otherwise known as unsolicited email. This is often the bane of not only those who live in their email inboxes,but also of the IT administrators who manage email services. The good news is that spam filters are getting better every day and email providers tend to deploy the very latest and greatest for their customers. The bad news is that these filters still aren't perfect, which means they can catch a lot of "good" email but often vary significantly in effectiveness. Today's spam filters are based largely on machine learning (ML) as the primary method of determining what's bound for the trash bin. Given that ML gets more effective over time, it is no surprise that the services that have been around the longest tend to have better spam detection.

Data protection is another key email security concern. Inboxes often contain GBs of business-critical and personal data, so not just hackers but also legitimate marketing companies can make big money off mining email data—and this sometimes includes the very company that is providing the email service to you. Fortunately, most companies, including your hosting provider, are pretty good about keeping out of private data, but it's important to be aware of when these policies have failed. Security breaches are commonplace and it's important to know how your data is being managed. To protect yourself, be sure to inquire about data safety capabilities on the provider's side, especially around encryption and malware scanning. But be sure to implement additional measures on your side, as well, including encryption for those using local email clients as well as deploying personal virtual private networks (VPNs) to folks accessing their email from multiple locations.
Even if you’re not running a burgeoning business, there’s the personal branding component to what an email host can offer. Maybe you’re a graduate student building your personal portfolio and publishing your resumé online when your realize Corporate Hiring Managers are less likely to respond to [email protected] Wouldn’t it be nice to reach out from [email protected] instead? Or maybe you’re establishing a side biz to bring in some extra cash. Would you rather folks considering you for freelance work reach out to [email protected] or [email protected]?

Examples of this include things such as instant messaging (IM) and team chat tools, video conferencing software, online meeting collaboration tools, shared team intranet sites, and more. Some even integrate with third-party tools such as Slack, a highly popular collaboration tool that combines customizable chat "channels" with file sharing and project management. For those who want to integrate with certain apps more deeply or integrate with custom-developed apps they have built in-house, many bigger-name email services will provide robust application programming interfaces (APIs) that will let your in-house developers or consultants deliver on those needs. They will need to be involved in the email service selection process, however, as this is an important consideration during your evaluation period.


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What most people overlook when deciding on an email service is the storage capacity. The IONOS email hosting service provides you with plenty of storage space for your online documents and emails depending on your package or email quota. In addition to this, IMAP server access, which allows you to access your email from multiple devices enables you to work from anywhere you like. With the extra security of geo-redundancy, the administrative support provided and the extensive customer care network, email hosting provides a stress-free experience for individuals and businesses alike. IONOS's email hosting service gives you the freedom to choose your own email domain, helping you to pave your own path in your professional life.
GoDaddy’s $1-hosting plans are an absolute steal in affordable email hosting. You may already know them as the world’s top domain name registrar, and they’re known throughout the industry for their domain, email, and shared hosting plans. With award-winning customer support, unlimited email accounts, and simple setup options, GoDaddy is the leader in cheap email hosting.
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GoDaddy is a domain generator and registrar that stands out by alerting you of already owned high-traffic domains, then assists you in appraising the domain and negotiating a purchase price from the current owner. While its domain generator is free, its domain broker services are $69.99 per domain, plus a 20% commission once the domain is acquired. GoDaddy is best for businesses willing to pay premium prices for a domain that already generates high traffic.
Ultimately, it boils down to a balance between cost, features, and risk. It's always tempting to simply jump on the lowest-cost solution, but the fact that email is ubiquitous keeps this from being the smart play. It's nearly impossible to escape using it, which means your users, your customers, and the guts of your business have all come to depend on it in different ways. You need to discover those ways, evaluate them, and then choose a service that either meets or improves on them. This takes time, discussion with your IT staff, and some investigation; these are steps you don't want to skip. Otherwise, you'll pay for it later.
Hosted email often comes as part of another service, such as web hosting or Infrastructure-as-a-Service (IaaS). Since that means there will be many extras available with these services, it's inescapable that you'll be paying for those extras in some way. Purchasing them usually means a slight uptick in that per-user price. Many businesses find that, once they're done selecting all of their needed "optional extras," their end price can often reach as high as $10 or more per user. This can start to add up for larger teams. It's somewhat like buying cable service: sometimes you need to pay for the channels you don't want to get the couple of channels that you need. There is also the old adage that "you get what you pay for" when it comes to quality. This is almost always true when considering an email host.
LeanDomainSearch is a free domain name registrar provided by WordPress. You can search for a domain by first inputting a keyword. LeanDomainSearch then generates a list of available .com domains with that keyword. When you select a domain, LeanDomainSearch will check to see if the name is available as a Twitter handle, and then guide you to register your domain with Bluehost. LeanDomainSearch is best for companies that use WordPress for their websites.

It is also necessary to study email alternatives as part of your email service setup plan. Email is the standard way to communicate and it is familiar to most users, but it isn't always the most effective or expedient method. Email can be slow, result in delayed responses, and messages are rarely read to completion. Because of this, many businesses require additional "collaboration" tools, that various email services also include, in order to fill the communication gap more effectively.

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Click the box next to any add-ons you would like. These include 99 cents-per-month domain privacy, which hides your contact information on domain listing sites; SiteLock for $1.99 per month, which “locks” a domain so it can’t be transferred without signing in; Codeguard Basic for $2.99 per month, which offers security features like one-click restores; and Bluehost’s $1.99 per month SEO Tools, (which include features like website submissions to search engines).
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