The flip side of that coin is specialization. Many operators believe that hosted email services are useful mainly to companies interested only in general-purpose email use and that any specialized application requires an in-house deployment. This might be true depending on the app but it might not depending on the capabilities offered by the hosted email provider. Email marketing is a great example. Some hosted email providers have special service suites aimed specifically at email marketers, many of whom can send out thousands of emails per month, focused not so much on communication as they are on marketing. These service providers deliver more than just volume, too, as they also offer custom email creation tools and sophisticated marketing and tracking metrics.
Knowing the communications-specific features to keep an eye out for, and the hosts that offer them for a reasonable price, you’re all set to get started with the best email hosting service for you. Whether you’re planning the launch of Dan Jones Independent Design or setting up accounts for your 10-year-old established practice, the top email hosts empower you to communicate professionally, personally, and cost-effectively. Best of all: You can be signed up (with your free domain!) in mere minutes.